• Joe Ray says:

    Some good insight. It’s important to learn from our losses, which do teach us more than winning does. I sometimes feel I have a PhD in this area…

    I love the statement “…shouldn’t be intimidating if you approach it like it is just a bigger version of the best customer you currently have.”

    Well said!

  • Barbara Weaver Smith says:

    Thanks for commenting Ray! We do learn more from losses, painful as they are.

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