Social Selling–May 2014 Edition
Here it is, my May guest blog post for Nimble. It’s about how you can be a thought leader in your industry without creating new content. You can curate content instead!
Here it is, my May guest blog post for Nimble. It’s about how you can be a thought leader in your industry without creating new content. You can curate content instead!
I am so pleased to be included among the “brand ambassadors” helping to launch Gini Dietrich’s new book, Spin Sucks. Especially so because I think you will find the book extremely valuable. As a brand ambassador, I received a free galley copy of the book, pre-publication, in order to help with the launch. But in…...
On the Nimble blog: Hunting Whales with Nimble. How I use Nimble to go from CRM to DEALS. Find out more here: http://www.nimble.com/blog/whale-hunting-with-nimble/ Photo credit: Allan Danahar
A few weeks ago I wrote about Nimble, a really good (and simple) social media CRM tool which we use at The Whale Hunters–read about it here. Today, I’m pleased to refer you to my first guest blog post at Nimble–4 Simple Secrets of B2B Social Selling. I’ll be writing a blog for them each month, […]
Are you one of the executives who still think social media is frivolous, trivial, and unrelated to your business? Think again! In this article, I explain the value of just one of the social media tools to find a personal introduction into a new large account prospect, to locate employees and past employees that you…...
A version of this post was originally published at BlogWorld. Many large companies have rigid policies prohibiting employees from any business-related social media activity. If that’s your practice, I recommend you reconsider. The Whale Hunters help B2B companies accelerate their growth by selling bigger deals to bigger customers. Most of our clients have a complex sale, such […]
I highly recommend Jill Konrath and Ardeth Albee’s new eBook: Cracking the LinkedIn Sales Code. When The Whale Hunters work with our clients, we always encourage the leadership team and subject matter experts to create and/or improve their LinkedIn profile and activities. Few are coming even close to capturing the value in the network. That’s […]
Encourage your employees to build a professional social media presence to build a thought-leader company.
Conversation with Chris Baggott about "The Key to Fast Growth is Discoverability."
Isn’t thought leader just old biz jargon? After all, the term’s been knocking around for years, like “headhunter” and “game changer” and “team player.”
But no, for a B2B company today, being known as a thought leader demands your attention. And fortunately, through social media, becoming a thought leader gets easier for small and midsize companies than ever before.
You run a business. You don’t have time to keep up. Does it feel like, somedays, you’re being left behind?
I’ve just become a regular blogger for Blog World and New Media Expo blog on the topic of B2B Sales and Social Media. You can find me there every other Wednesday. For my first post, I wrote Ten Tactics to Drive B2B Sales with Social Media. It’s an outline of specific tactics that I’ll be blogging […]