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From the blog...

How are you doing on price?

In a lean economy, many sales and business development people feel obligated to discount their prices; at least, the discussion of price and where it ...

Whale Fears

Whale Fears Worksheet Use this worksheet in the course in the course Whale Fears. This worksheet will help you (and your team, if you wish) to... ...

What does a great brand message look like?

The “brand promise audit” is a key feature of the scouting process, designed to position your company to land big sales.   It’s a mandatory feature ...

Entrepreneurs Fuel American Economy

We’re probably in for a long haul on the economic downturn.  And clearly a lot of individuals, families, and businesses will suffer.  So I want ...

Exploring Competition and Collaboration

I posted the first of a series of blog posts today on the topic of “competition” and “collaboration”  at the Women on Business blog. I... ...