I did an EDGY Perspectives teleconference on this topic, which is essentially an overview of some of the key principles of Whale Hunting. There's also a discussion of how the RFP process fits into your overall whale hunting process.
Here's a link to the audio recording.
And my thanks to Dan Waldschmidt for featuring me! I am excited to be a partner with Waldschmidt Partners International as well as heading up The Whale Hunters.