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From the blog...

How to Lose with Rigid Rules

When you have rigid rules for customers, you will lose business.

Wonder Woman & The B2B Sale

From The Whale Hunters, we know it takes a strong team with a variety of skills to land a whale. You want women on your ...

How to Get Your Green Light (and Stop the Fear)

In a recent article on Entrepreneur.com, Tom Black gave this piece of advice:  Understand the sales process. A sale happens, he says, when there’s a ...

Who will be your next big customer? Make a List!

Yesterday I wrote about Knowing the Whale, first phase of The Whale Hunters Process.  That’s about determining ideal criteria.  Once you have written down the criteria, it’s ...

Anatomy of a Successful Whale Deal

I interviewed Jim McClure, CEO of Arizona Color, a vehicle wrap and graphics firm, about how his company landed their first national brand account,  It’s ...

Susan Boyle, Whale Hunter

This was the week Susan Boyle captivated the world in her first appearance on Britain’s Got Talent.  She’s a great illustration of a whale hunter—going ...