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April 6, 2011

Five Proven Ways to Generate B2B Leads with Social Media

You might think social media activities are simply random, and you may wonder if you can really acquire B2B leads through social media sites. But here are five proven ways to use social media to create leads in a B2B market.

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From the blog...

Audio Tips

Seeing Through the Fog

This tip describes an activity to help you "know what you don't know" or what you THINK you know about a current whale customer.

Fast Growth Culture

Four types of growth cultures in any company. Learn how to develop a fast-growth culture.

Balance the Boat

Involving your Subject Matter Experts (SMEs) with their counterpart peers in the whale organization greatly increases your potential to close a large, complex deal. But ...

Wonder Woman & The B2B Sale

From The Whale Hunters, we know it takes a strong team with a variety of skills to land a whale. You want women on your ...

Is Your Market Message Getting Stale?

When your brand message is stale, it's time to refresh.
metrics

Whale Hunters Practice #5: Manage Your Metrics

Whale Hunting involves your deliberate choice of big customers that you want to sell big deals to.  It’s about managing your sales targets in a ...