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May 20, 2011

My First Whale – Fund Seeking For a College Entrepreneur

When I entered my junior year at Arizona State University, the last thing I thought I’d be doing was starting an entrepreneurial venture. But, when a friend of mine, Tyler Eltringham, came up with an idea, OneShot, and needed someone to help him execute it, I was eager to help apply my skills as a marketing and sustainability major and move forward with this endeavor.

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From the blog...

Whale Hunting Practice #28: Develop Outstanding Internal Control

By their nature, whale-sized accounts are complex. Invariably, delivering your products and services requires the coordination of many people in your company with many more people ...

The Sales Graveyard: Cold Calling and Other Retired Tactics

Back in 1995, smiling and dialing was expected. A sales person was supposed to get names from trade shows, Thomas Register, Harris, etc. Then they ...

USP and Transcending the Competitive Landscape: 3 Fundamental Steps on How to Grow Your Business

Many managers (whether in small, mid-sized or large businesses) who survived the very difficult last few years are working hard to come back strong. You ...

Can you deliver what you sell?

For a long time, I’ve been exhorting clients to be certain that the sales team is selling what the operations or implementation team plans to ...

Is Your Market Message Getting Stale?

When your brand message is stale, it's time to refresh.

Bigger Sales through Connected Employees

Encourage your employees to build a professional social media presence to build a thought-leader company.