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November 8, 2018

Name It-Claim It Video

Does your big customer want to see your process–but you don’t actually have one yet?

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August 17, 2017

Talking About Whale Hunting with John Golden of Sales Pop

Hunting for those big customers and big deals requires a skill set all to itself, with a coordinated, trained team–much like the Inuit people in the ancient practice of actual whale hunting. Join host John Golden as he interviews sales consultant, expert and author Barbara Smith about this vital topic. https://youtu.be/cUUt6hb_EJQ

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Video
August 11, 2016

How to Master a Sales Process for Longer Sales Cycles

Selling Power TV
Gerhard Gschwandtner

Filmed at Sales 2.0 Conference in San Francisco 2016

This content is for Meyer Lab members only.
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Video
August 10, 2016

Why Salespeople Need to Know More about Their Global Customers

Selling Power TV
Gerhard Gschwandtner

Filmed at Sales 2.0 Conference in San Francisco 2016

This content is for Meyer Lab members only.
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From the blog...

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Let Your Customers Build Your Brand

Testimonials from customers or supply-chain partners can serve as powerful differentiators.  Building your brand on testimonials means you stand out from your competitors in customer ...

Get Over It: Overcoming Hurdles to Implement Culture Change

Implementing needed, comprehensive change is hard. It’s really hard when it changes they way your company brings in revenue. As I’m finding with many small ...

Brand Your Company on Outcomes

Focusing on the outcomes of your work for customers can promote a clear differentiation from competitors. All buyers are interested in the end result–what will ...
Audio Tips

The Pattern Behind All Clouds

How can you know if a whale you are pursuing is really interested in doing business or just curious? How to know if the whale ...

I Should Hate This Book

Long before I was an entrepreneur I was an English professor and then an academic dean and then the president of a statewide nonprofit civic ...

How to Reach Your Contact

Tamar Weinberg interviewed “influencers” about “how should someone get your attention?”  Thirty-six responses (plus Tamar’s, for thirty-seven total) offer many wise suggestions that are relevant ...