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July 14, 2011

Expert Series Call: The Key to Fast Growth is ‘Discoverability’

Each month we do our Expert Series call focused on growth and sales for small and medium sized businesses. This month, on July 20th at 12pm Eastern, we’re doing our free call with Compendium CEO, Chris Baggott .

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From the blog...

Discovery

buy essay papers Oh how we love to tout our services!  Typically as we plan to introduce ourselves to a whale we are focused on ...

Success is 90% Process

I circulated a new newsletter article today focused on how small companies can greatly improve their proposals–whether in response to RFPs or simply in their ...
Audio Tips

Seeing Through the Fog

This tip describes an activity to help you "know what you don't know" or what you THINK you know about a current whale customer.
Cash

Low Cost. Got It? Brand With it!

Here’s another post in my continuing series on Crafting Your Brand Promise. Small business owners get a great deal of advice about how to avoid ...

Whale Hunting Practice #9: Build a Whale Chart

In traditional marketing plans, your company sends messages/invitations into the market and gathers “leads”–prospective customers who respond.  Marketing hands off the leads to sales, the ...
Business Process

Name It and Claim It: 4 Steps to Develop a Business Process for Proposals

Almost every RFP asks you to define or explain your business process for something or other.  Here are a few of the recent ones that ...