What Happened to My Referrals?

I’ve talked to so many company leaders and sales execs lately who are facing the same problem:  before the recession, they acquired all of their new business through referrals.  But ever since the economy weakened, the referral “pipeline” has dried up.  They are frankly terrified because they have no processes in place to develop new business.  This phenomenon […]

5 Business Development Tactics That Don’t Change

This is the time of year when prognosticators are predicting what will be nouveau and cool, or nouveau and harsh, in 2011.  While I have some predictions of my own, I would rather write about what I know won’t change next year. The Whale Hunters promotes a business development strategy focused on continually increasing the size […]

Generate Government Contractor Leads with The Washington Post

In July, 2010, The Washington Post released a report called Top Secret America, an elaborate investigative piece about American companies that do Top Secret business with the government and the government agencies that employ them.  If your Target Filter includes companies that have federal government contracts, this is an excellent report for you.   Reporters Dana Priest […]

Greg Chapman on How Whales Think; How Whales Buy

We had an outstanding interview with Sitewire president Greg Chapman on last week’s Expert Series Call.  Greg offered compelling insights into how executives in large companies approach and complete their buying decisions. Two  highlights: Purchasing Agents.  Greg explained that the decision-making processes for buying goods or services inside of big companies are changing dramatically.  Although […]