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March 27, 2019

Selling Upmarket: Classic Books for Large Account Sales

Whale Hunting debuted as a business development model for small and midsize B2B companies in 2006. I co-authored the definitive guide in 2008 with Whale Hunting: How to Land Big Sales and Transform Your Company and expanded the scope in 2017 with Whale Hunting with Global Accounts: Four Critical Sales Strategies to Win Global Customers. […]

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From the blog...

Whale Hunting Practice #16: Think Like the Buyers

The biggest lesson in whale hunting is this:  it’s not about YOU!  When you and your team learn to think like the buyers are thinking, ...
Gymnast

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Fashion Police! Fashion Police!

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You’re In! Now What? 5 Tips for the First Meeting

What should happen when you first meet with a new prospect? Here are five tips to make that first meeting a good one.
Tough Questions

Tough Questions

Today’s post is about preparing for the tough questions. Sometimes you are tempted just to hope they won’t ask questions for which you don’t have ...

Expert Series Call: The Key to Fast Growth is ‘Discoverability’

Each month we do our Expert Series call focused on growth and sales for small and medium sized businesses. This month, on July 20th at ...