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From the blog...

Whale Hunting Practice #16: Think Like the Buyers

The biggest lesson in whale hunting is this:  it’s not about YOU!  When you and your team learn to think like the buyers are thinking, ...

Business Stories: Did You Hear the One About . . .?

I started the day with Alltop to see what my favorite bloggers were talking about.  I found a link from Guy Kawasaki to an article about story-telling–what ...

Fatal Sales Failures: Why Not Commoditize?

Anthony Iannarino on the topic of how to avoid commoditization.
innovation

Have You Lost Your Innovation Edge?

It’s always been hard for small and midsize companies to win large account business against large competitors. Big corporations have big marketing budgets, professional capture ...

Giving Thanks

Instead of focusing on the DJIA ricochet like a pinball, let’s pause to count our (business)  blessings in this week of Thanksgiving in the U.S. And if ...
Driving Ambition

Driving Ambition Debuts on Amazon

So excited to have my own track on the awesome Driving Ambition album produced by the inimitable Roy Smoothe in his Smoothe Mixx of words set to music. It’s... ...