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From the blog...

Whale Hunting Practice #16: Think Like the Buyers

The biggest lesson in whale hunting is this:  it’s not about YOU!  When you and your team learn to think like the buyers are thinking, ...

Are You a Giver? Philanthropy and Your Brand

  Corporate philanthropy has been around for hundreds of years. From the town groceries running a line of credit for local families to the local... ...

Will You Benefit from the Economic Recovery?

The National Bureau of Economic Research marked June 2009 as the end of the recession that began in December 2007, and the beginning of an ...

Can you deliver what you sell?

For a long time, I’ve been exhorting clients to be certain that the sales team is selling what the operations or implementation team plans to ...

Giving Thanks

Instead of focusing on the DJIA ricochet like a pinball, let’s pause to count our (business)  blessings in this week of Thanksgiving in the U.S. And if ...